Apple Watch Butterflies 2017-11-13T07:56:06+00:00

Project Description

Apple Watch Butterflies

Apple wished to create a unique experience for the London of the Apple Watch at world famous Selfridges department store. Using Rhino3D modeling software, in addition to the Grasshopper plugin, close to 3000 stainless steel butterflies were hung from a LED light box in order to create an ever-changing Apple logo from one specific vantage point on the sidewalk.